Towne Jewelers is a great local jewelry shop! I’ve been getting my ring rhodium plated and cleaned for years! Great service and honest people!

I highly recommend Tim Daniels and Towne Jewelers for their honesty, integrity, and superior knowledge.

“Some of the best customer service you will ever find in the jewelry industry. I absolutely enjoy every experience I’ve ever had walking into the store and dealing with Tim and his son. I refer friends and family at every chance to go visit him. Just recently my best friend bought his engagement ring from Tim and he is very happy with the customer service and the Experience Tim provides. Come look! You’ll love this place!” –

This place is great. Nice selection and good location right in the corner next to Tanning salon. The people here where amazingly nice and even fixed my watch for free. Couldn’t be nicer. I would definitely recommend them.

I stopped in to have a ring repaired. It was checked over and I was told in all honesty that although the stone felt loose it would not come out and spending the $25-$30 would be at my discretion but not necessary. I was so thankful for the honest answer. Not only did I leave without paying to have the ring repaired but they cleaned it for me too!! It’s refreshing to be treated as a person and not as a dollar sign. The jewelry in the shop was beautiful!!

Simply one of the best home town jewelers! Tim will take care of all your needs and there is a nice flow of new and different jewelry items to peruse every time I stop by. Their Citizen watch selection is very nice. If you need any repairs done… they will solve your problem.

Went to get a small repair done to my daughter’s rose gold-plated necklace. Everyone was friendly and welcoming, the repair was done quickly, and since it was such a minor fix (clasp replacement), they repaired it and didn’t charge me! It was done out of kindness, and that’s such a rare find nowadays. Definitely going back to buy a piece!!

LOVE this place! They are so friendly and helpful. They have done a couple different jobs for me…ring sizing, fixing, polishing. EVERYTHING they do is done professionally. When you pick up your piece it looks AMAZING!!!! These folks are also so very accommodating when looking at pieces that you might want to resale or are looking for a value. They take the time to really check it out and give you all the information, and then often don’t even charge you. A great store, with beautiful pieces, friendly and knowledgeable staff…highly recommend them for any jewelry “need” you might have.

They are the best! I have been going to them for a few years and I always go home happy.
They were able to fix both my watches in less than an hour. I will always go to them if I need my other watches or jewelry fixed!

Entire staff here is extremely talented and helpful. They will make all of your ideas and visions come to life! Thank you very much Towne jewelers.

This jewelry businesses has had my full confidence for years now, but I had the pleasure today of having them appraise a couple of pieces for my family and I just wanted to thank them for their time and would definitely recommend them to anyone looking to buy, sell or commission a piece.

Just received the MOST GORGEOUS engagement ring from my boyfriend and he shared that the kind people at Towne Jewelers helped him create it! It’s absolutely stunning! We had a little bit of a fit issue, but now it’s all perfect! I LOVE my ring!

I went in today to get links removed from a watch. The staff was very nice and helpful. Impressed with their professionalism and knowledge. Helped me and did not charge for this service.

Came to them with a design for my engagement ring and they blew me away with the result! It came out better than I ever could’ve imagined and now I have a one of a kind ring that I’m absolutely in love with. You get to follow along with the whole process and are totally involved which is awesome. Everyone who works there is so nice and friendly and make you feel welcome. We will definitely be coming back for any future projects!

I was VERY loyal customer of Princess Bride Diamonds in Orange County. They treated me like family. I explained this to Morgan when I called for a quote regarding some work I needed done on my wedding set.  Morgan made me feel right at ease. I had a marquise cut & told him I knew it was “unpopular” and he quickly corrected me, saying “they’re not in high demand at this time.”
When I arrived at the shop, the staff greeted me very warmly. They fawned over my four-month-old daughter, so that also earned them some extra points.  They completed the work while I waited, and the charge was nominal.
They have definitely earned a long term, loyal customer. I’m not easy to please and I’m very particular. (Read as: high maintenance with expensive taste.) Trust me when I say, this is a very good jeweler and they have beautiful jewelry. Check them out!!

Love this place! They’re so fast and always come here for any jewelry repairs! Always a pleasure working with them, clean my jewelry and also repair at lightning speed!

Great spot!  Their prices are extremely fair, and their customer service is extraordinary!  Father & Son operation that has been here for 40 years. I will definitely be back!

I took my husband’s ring here to get resized and was beyond happy with the customer service and kindness I received from Morgan! He got the ring back to me, resized, polished, and looking better than ever within hours, and on Valentine’s Day! The price was extremely fair and Morgan and Tim were pleasant and exceptional to interact with. The ring was not easy to resize due to its personalization, but they made it happen and my husband couldn’t be happier! Thanks, guys. We’ll be back for all our jewelry needs. 5 stars all the way. Keep up the GREAT WORK.

LOVED THIS PLACE!!! Go if you can. They do everything. They fixed my husbands watch, and cleaned my ring in less than 20 min. It was only 10 bucks!! The employees are friendly and knowledgeable. WORTH THE TRIP!

Fantastic experience – very nice, and not fake nice, people there.  I had a watch repair done, expecting a day or two wait, and it was done immediately.  While small, a nice refined collection of jewelry.  Great little shop, or, shoppe!

I love this place.  I stopped by for a watch sizing and felt like a walked away with new friends.  They have my loyalty for all future business in jewelry.  Thanks Towne Jewelry, Merry Christmas.

This place is a great example of what a locally owned jewelry shop should be like.  The staff is always greeting you with a friendly smile and the willingness to offer any help you may need.  I have come in for a simple smart watch repair and they seemed like they couldn’t be happier to help.

Great little jewelry shop! Took 3 watches in, one for battery replacement, another for sizing, and the last was to replace a buckle on my step daughter’s watch. Only charged me for one battery and were so gracious in finding a buckle for the last watch. Highly recommended!

I stopped by on a Saturday afternoon to get a battery replaced in my Luminox watch.  Stephanie, the salesperson up front, immediately greeted me and sent my watch to the technicians in the back.  After some pleasant conversation, minutes later my watch was returned in perfect working order.  To my surprise, it only set me back 10 dollars.  I am used to paying 40 dollars or more for this service in watch stores in the mall.  I definitely recommend this store to get your watch battery replaced.

This place is incredible! Reasonable prices, huge, beautiful selection, extremely knowledgeable, and they simply do amazing work. They had tons of wedding rings and jewelry that I would love, and I think could appeal to any age/style. They buy things and they do really great work on things you already have. We went the route of using my mother’s original wedding ring, but I had to get it resized from a 5 to 6.5, I had to get a new setting, diamond and also had it dipped in Rhodium because yellow gold isn’t necessarily my style. Morgan Daniels did exceptional work and I am thrilled at the results!! Here’s the before and after. It is a gorgeous improvement to what it initially was without losing the integrity and sentimental value of the original. I would recommend them to anyone needing any jewelry or repairs, etc. Very kind, honest, genuine and trustworthy people. Very hard to find in this day and age of poor customer service. These folks go above and beyond!! A+++

Absolutely fantastic experience with Tim. I came in looking to get my submariner resized and within minutes he came out perfect fit. Great guy and I look forward to doing business with him in the future.

I came here to have my new Baume and Mercier watched re-sized. Absolutely incredible customer service. A genuine home town jeweler that reminds me of where I grew up in Florida. These people truly care about you and your business. I highly recommend them for your jewelry needs. Thank you!

Found this place on Yelp for watch repair. Needed batteries replaced for five watches. I ended up staying and visiting with the owner and staff.  Super cool group of people not your typical stuffy pushy people like at other jewelry stores. I will definitely be back.

Wow! So surprised. Went to have 2 watch batteries replaced. Very affordable! No hassle, no up-selling, no pressure to buy while waiting, just professional and affordable battery replacement. In and out in 10 min. PERFECT! Will definitely use this business again!!!!!

Friendly family-run establishment worth visiting. I have visited Towne Jeweler’s more than once in the past year — Each time I have been greeted by a super-friendly staff who takes actually takes the time to listen to me and my wants before just selling me something (which I appreciate).  Tim (the owner) had showed me some beautiful pink sapphires and also helped to educate me on the difference between lab-created and “the real thing”, which he showed me.  Morgan (owner’s son) is super-creative and gave me amazing ideas (for future custom jewelry pieces) for my wife and possibly self, which I also appreciated.

The service and courtesy here is really noteworthy and commendable. They are lovely people and I will plan to bring any repairs I need here in the future.

My wife took her gold diamond wedding ring in to be resized. It is a customized, unique open gold ring design that can be heated and adjusted. After complimenting her on the beautiful ring, he did heat and adjust the ring for a perfect fit. When my wife asked what she owed for the work, owner Tim Daniels replied “Nothing”.  He could have easily charged her any reasonable amount or have asked her to leave the ring and made a project out of the work ….. but he chose to simply do the work right then for free.
This is obviously a highly ethical jeweler and I know that when we need more jewelry or repair work, we’ll feel 100% comfortable with going straight to San Marcos Towne Jewelers’ Shoppe on San Marcos Blvd. what a great find. Highly recommended.

I have visited this shop for many years and every time I’m greeted with a friendly smile and helpful, knowledgeable people!  Most recently went in looking for an anniversary band and tried on several styles before choosing one that I loved but wanted slightly modified. They were able to make it unique for me and cleaned my wedding rings while I waited. I noticed several one of a kind designs too. Can’t wait for my next piece of jewelry from this establishment!

I had to quickly yelp a place that was nearby to clean my engagement ring… This place came up, and she had the most amazing service ever! I walked in and she was sooo nice! She was able to clean my ring in less than 5 minutes and wouldn’t charge me! I tried leaving her a tip, and she refused to take it! She was super sweet! Would definitely recommend this place! They had a small selection of diamond rings, but they looked amazing – and there was a guy in there shopping and it seemed like they were able to order whatever ring he wanted over the phone! Very accommodating & extremely sweet! (& I have a super sparkly ring now! Love it!)

I came in with a watch that needed to have some links removed. I appreciated that they treated me just as any other customer who came in and very quickly helped me out and sent me on my way! Thank you again! If I ever need any jewelry I am coming to your place first! Thanks for the great customer service.

I had a watch that needed a new battery and dropped in to Towne Jewelers.  They not only replaced the battery, but checked all the seals, verified it was in good mechanical condition, and gave it a good ultrasonic cleaning all for the included price.  Yes, it was a few more dollars than I could have gotten the battery replaced for at other places, but well worth the money.

This jewelry businesses has had my full confidence for years now, but I had the pleasure today of having them appraise a couple of pieces for my family and I just wanted to thank them for their time and would definitely recommend them to anyone looking to buy, sell or commission a piece.

Great Jewelry Place!!! My husband bought me the most beautiful engagement ring at a different store, and when we went back to look at the wedding band to match it, it was too small in my opinion (typical.. haha) and it wasn’t what I had in mind. We came to Town Jewelers to design my wedding band. It is beyond what I had imagined, and they spent so much time with us to make sure it fit our needs and wants.

Worked with Tim on a statement of repair letter on my wedding ring for insurance purposes. He was very professional, knowledgeable, and delivered great customer service.

Went in to get my new watch resized and had a very pleasant experience. The gentleman that helped me and did the resizing for me was very friendly! I got a very good vibe from him and would definitely go back to this place!

Repair of unusual clock based on batteries. After short wait, was serviced properly by owner for only $10. Nice store setting, no skeezy characters in front like many San Marcos places, free parking.

I absolutely LOVE this place. Talk about amazing customer service. I came here to have my new Invicta watched re-sized and they made it perfect for my wrist. I didn’t even pay for anything. I would definitely come back here again and would recommend this place for any one!

I had a diamond ring that had pokey prongs.  Over the past 5 years I have had to have two small diamonds replaced and the prongs fixed so they don’t catch on things. I went to two different jewelry stores and neither was able to fix the prongs really.  It got so bad I was worried I couldn’t wear the ring.  I took it to Towne Jewelers due to Yelp and I was very please.  They are very nice and suggested replacement of all the prongs for a reasonable price.  They said it should last 10+ years.  It feels great and looks great.  I didn’t give it 5 stars because it took them longer than I had was told initially due to different circumstances that came up.  It was worth waiting for finally getting this done right.  If I had took it to them originally, I would have saved a lot of money.

Yes, we are engaged. So, off to the all the major jewelry stores in University Town Center Mall we went. We decided that we wanted something low profile and organic and flowing, not to boxy or HEY LOOK A DIAMOND! We learned a lot in the 3 stores we visited and found several sets that seemed like they could work, but they were between $3,000 and $7,000. We found some of the lower priced sets were cheaply constructed and were not pleased. Plus, all the rings are sized really small so I could barely get it past the first knuckle to view them. But, we knew it was just a beginning. Throughout the day, I kept saying that we needed to go to Towne Jewelers by the house because it was owned by a brother of an old client of mine.
So, a week later we went into Towne Jewelers and met with Tim Daniels, Master Jeweler and owner. Once he heard us state what we wanted he said, “Wait a minute. You want something that is classy, and sparkly that has some curve, but a low profile and at a great deal, right?” We said, “Well, yes.” He said, “I’ll be right back” and disappeared into the back of the store. He emerged a moment later with a bridal set in his hands, “Something like this?” We looked wide eyed and said, “Yes, exactly like that.”
When I tried on the ring set, and it fit perfectly both of us got misty eyed and knew this was it. My fiancé looked at Tim and said, “This is it. I know it is.” I, being practical as usual, asked through my tears, “How much is it?” Tim said, “Well, It just came in on Monday, I have cleaned it and inspected it and it is in great shape. You have about 1/3k round plus another 1/3k in smaller rounds in both rings surrounded by white gold. This would retail for about $3500.00 and up. I got a good deal on it and I remember you, so I will sell it for $1000.” We almost fell off our chairs. It is perfect and another sign that we are meant to be.
I will only go to Tim for now on.

I came here for the first time to have a ring resized. I had checked out other jewelers in the area but this particular shop was highly ranked and regarded, so I decided to give it a try.
I walked in and was personally greeted. The woman gave me a big smile and could not have been more welcoming. She politely asked what I needed, and upon showing her my ring, she brought the jeweler over and I got a quote right there. He was very honest with me, which I appreciated. I had brought in a Claddagh ring; he told me it would probably be cheaper to buy a new one. This ring has sentimental value, so that wasn’t an option for me. I appreciated that he was honest and even suggested that I don’t use his business! You don’t get honest people like that anymore who are trying to save their customers and honest buck.
I was told that it would be a week-eleven days. Today, less than a week later, I proudly picked up my ring. It was just the right size and they had cleaned and polished it for me. 
I would recommend this place to anyone. They have fabulous and honest customer service, gave an accurate timeframe, and called me as soon as it was completed. I never had any doubts or worries about whether or not my ring would actually come out right, and as a first timer to any jeweler, with a ring that can only be sized once, they came through and did what I needed them to do!

A friend recommended this place to me and I thanked her for the recommendation! I needed a battery replaced in my watch. I was greeted and made to feel welcome unlike another jeweler that I had called requesting info. My battery was replaced in no time flat (pun intended) and the band and bezel looked brand new. The customer service was excellent, and I’ll definitely recommend them to my friends!

After having bent a prong on my wedding ring, I was hesitant to take it to a jeweler who would send it out to be fixed, as it’s a family stone. I asked some friends, and no one really knew where I could go. Four months later, I finally called Towne Jewelers, as they are local… Half an hour later, I was in the store, my children were being given lollipops, and my ring was being fixed while I waited. They didn’t even charge me for bending my prong back. REALLY?!? I’m beyond thrilled and can’t wait until I have an occasion to buy. I’m a customer for life. Fabulous service.

I have been here for a number of things and they are always so helpful and nice. Tim really knows his stuff! The have sized rings for us, designed earrings, and even repaired a piece of jewelry and I have been more than satisfied each time. Would highly recommend them for your jewelry needs.

Very great experience today. Had to get my watch band fixed and they took care of it with no fee. I will recommend this place to anyone that has a need for jewelry.

I went here recently to sell some jewelry, mostly gold and some silver. I was treated with courtesy and respect. The process was friendly and professional. I got much more for my jewelry then I had been offered at other places. Overall, a great experience. I would recommend them to any looking to sell jewelry.